Actually pretty glad that memory express didn't have that card in stock. I wound up with this:
http://www.memoryexpress.com/Products/MX41704
ASUS GTX 660 OC.
23 decibels surfing and other desktop activity, 26 or 25 on load in a game. for 40% less than the 670 I was looking at with only 8% drop off in Skyrim. Crazy good value and the card is basically silent. So pleased.