I want to hear about the branding and community building work that goes into creating a successful AHL franchise. Heat has its ups and downs, and I want to know how they are slowly building the client base that will make Heat hockey synonymous with the Fraser Valley.
I'm also quite interested in Troy G. Ward. He's a really fascinating case to me and I'd like to know more about his overall philosophy of hockey and life. An article on how he is molding these young men outside of hockey would be neat. He gets them to cut their hair and do their dishes, and I find that kind of thing to be so interesting since it's a little edgy for a coach to get into players personal lives.
As far as the players go, I'd like to know if they have any mantras or daily reminders to keep them plugging away at the American level. The pay can't be enough to keep most of them around, many are making 100k~ and that's really not much considering the toll on the body and the travel and toll on family life that hockey entails. I'm wondering what keeps the fire burning, especially for those players who've past 25 and still give it everything they've got.
That's just a couple things off the top of my head... I'll be back.
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Death by 4th round picks.
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