Quote:
Originally Posted by Bonded
It covers such a wide range of occupations, it is almost useless. Also, I think that marketing can be a good career if that is what you are into, not everyone can handle working on Finance, Supply Chain, or Accounting.
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As a degree or as a term?
As a degree it's awesome because having one opens more doors then probably any type of degree. As a term I do agree it's kind of stupid and I see how people get confused. It's meant to be a very high level management term so naming say, the purchasing department "SCM", is dumb in my mind.
As for Marketing I think it can be okay and it also covers a wide range of occupations, however most students I know that took marketing are not working in a marketing position or are working for pennies doing basic sales or market reserch jobs. Nothing wrong with those jobs but the bad thing is that the majority I know expected something far different.