I tried the carcostcanada thing and all it did was irritate the salesman and make him less willing to deal. I think your success using this will depend on demand for the car you want. Since I was trying to get something pretty popular, he knew he could just wait a couple hours and sell to someone else at full price, rather than lose commission on me.
I agree with those above who say not having any desperation and willingness to walk are your best bets.
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