I would put alot of it on the parent's not promoting a healthy lifestyle. Parent's being lazy when it comes to feeding their kids, I would also put alot on society. The way we are now, fast and convienant food is thway to go. So more frozen foods are becoming easier and "better tasting" which in turn become more fattening. McDonalds, Burger King, Wendy's al of the fast food joints are slowly slowly changing because of this rapid trend with fatty children.
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