Quote:
Originally Posted by sclitheroe
Except that Apple has always striven to be the every-person's computer. They very definitely position their machines as something that anybody can use, from kids, to grandma, to artists and creative types, to "normal" people to do useful things, rather than the hard-core gearhead that a Porsche style marketing campaign would target, with an emphasis on raw performance and power.
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But they never tried to be cheaper. That's both R&D and the final product.
To this day the various department directors do not have anything to do with budgeting. They say that product developers don't need to worry about financial bottom lines. Very different from other companies.