Quote:
Originally Posted by troutman
Until they can charge higher ticket prices, it won't matter much if the arena is full.
|
Very shortsighted thinking. Filling the arena, even at lower prices, is a huge deal. It not only increases revenues in the other aspects of your operation (parking, concessions etc.) it exposes more eyes to the product and cultivates a stronger base. I'm consistently blown away by how many people take a view of these issues as if this is an industry in which short term results are all that matter.