While I agree that competition is better, it'll annoy me if some of my Rdio friends jump ship and my social experience is dampened. Just last night I had a good music recommendation from Silentsim, and when I asked for his rdio handle so I could follow him and steal from his collection he let me know that he's a Spotify user. This is one of those rare times I'd prefer there to be only one option.
The free ad supported version is a pretty great idea though... a great way to get people through the door.
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