For GL:
WvW is extremely fast for leveling, but only if your on a team which is constantly storming down objectives / capturing places - supply camps, keeps, you name it. You will also level up when defending objectives as well, so if someone is sieging a keep over a period of time, rush over there and help out. You get XP for time spent defending. You only get XP when you capture something (not while sieging), so keep that in mind.
You can take an undefended camp with 4-5 people pretty easily. Keep needs like 10ish + Flame Rams to siege.
If you're just fighting in small back and forth skirmishes in the open field not near an objective, then it isn't worth it for experience.
Go PvE during the deader times and then group up during the busy times.
During PvE, you need to make sure you always get in on the global events (so if notification pop up, drop everything and run over there), a lot of times they overlap with the "heart" quests, so you can kill 2 birds with one stone.
Completing your class storyline also gives you big XP and they are pretty fun too.
Doing "everything" when PvEing really helps, you get big bonuses for XP when you do random daily things like "use a gathering skill 10x" or "Kill 10 rodents", "craft X of X" - those are daily bonuses you just end up getting them while questing around.
Always good to hit resource nodes whenever you can as well, good XP there.
BTW whenever you level in WvW, you get a skill point, but not when you do in PvE, you need to find the skill point tags (usually pretty easy to get).
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