[carom]

What to make of this:

Nicklas Bendtner celebrated goal against Portugal with underpants ad for bookmaker

Nicklas Bendtner scored twice for Denmark before they ultimately lost 3-2 to Portugal in their second Group B match at Euro 2012. This was an impressive performance that was only surprising to everyone but Nicklas Bendtner, who has been championing Nicklas Bendtner for years

Yes, after scoring his second goal to bring Denmark back once again in the 80th minute, Bendtner lifted up his shirt and pulled down his shorts to reveal a pair of green underwear with the name of an Irish bookmaker on the waistband. According to The Mirror, this is likely to get Bendtner in trouble with tournament organizers and efficient money vacuum UEFA as it is a violation of their stringent rules on guerilla marketing (read: if UEFA can't profit from it, no one can).

The 24-year-old striker was previously known for a drunken incident outside a London nightclub where his pants fell down as he was escorted to his car, allowing paparazzi a view of his decidedly less lucky (and profitable) underwear.