The first week of campaigning isn't over. Keep in mind the Wild Rose has been campaigning for over a year at least while the PC's have been going through leadership votes and running the actual government - their campaign didn't really start until this past month, really just this week.
The polls will change a lot over the next few weeks.
I think it will be interesting how the two different approaches for campaigning work out. Wild Rose is doing everything and anything to promote their leader above all - individual representatives seem to take a backseat to the Smith Brand. Meanwhile the PC's are promoting their individual MP's.
A single brand is easier to sell across a wider audience - but individual representatives could gain a lot of support inside their respective riding.
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