Quote:
Originally Posted by QuadCityImages
A great example of all of this is what "a friend" of mine does to watch Big Bang Theory. CBS stupidly and shortsightedly blocks GoogleTV from watching full episodes on CBS.com, even though connecting a laptop or HTPC to a TV would allow it. So instead of watching CBS commercials, which they were more than willing to do, this person would spend 10 minutes trying to find a working MegaUpload copy to stream on MegaVideo. Now he just downloads them, which is even worse for the industry, since theoretically it hurts DVD sales more than streaming them.
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Exactly.
It's easier to watch Jersey Shore on mtv.ca than it is to find a stream or torrent for it, and it's available sooner to view.
My wife and I are willing to watch the shorter advertisement periods than going the extra 2 steps to stream it illegal based on the not having to make two extra clicks. If that's not a testament to the backwards approach to the existing media structure, I don't know what is.
Just make it easy to consume and people will consume it.