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OldDutch · 01-23-2012, 08:19 AM

I don't see any shock or surprise in what the new CEO is saying. Just like a GM of a hockey club, you need to put a face on your assets, even if they are under performing.

BB 10 or BBX or whatever it is called, is their hail Mary. Way too much invested at this point to change strategy. Plus I doubt there is a Plan B, other than sell out to another player.

I kick BB as much as everyone else. The market shifted right out from under them. We need to remember that Android was a bit of a flip too until the Droid came out. That is when BB was really screwed. Add to it that they came out with a total junk touch phone of their own called the Storm, and that is why they are here today.

I am sure BB 10 will be fantastic. They problem is I don't see it as a game changer. Everyone has their niche market in cell phones, and it would take quite the phone to make any dent in that.

I guess if there is any positive take away, it is that as of today they have a better shot than Windows Phone 7. Problem is that by the time their new phone hits, Windows Phone 8 will be coming out, and have had a whole year to wow and educate consumers.

So ya, I think this time next year we are talking about how RIM was sold to Major Player X, and how we all got here.

01-23-2012, 08:19 AM	#38
OldDutch #1 Goaltender Join Date: Oct 2009 Location: North of the River, South of the Bluff Exp:	I don't see any shock or surprise in what the new CEO is saying. Just like a GM of a hockey club, you need to put a face on your assets, even if they are under performing. BB 10 or BBX or whatever it is called, is their hail Mary. Way too much invested at this point to change strategy. Plus I doubt there is a Plan B, other than sell out to another player. I kick BB as much as everyone else. The market shifted right out from under them. We need to remember that Android was a bit of a flip too until the Droid came out. That is when BB was really screwed. Add to it that they came out with a total junk touch phone of their own called the Storm, and that is why they are here today. I am sure BB 10 will be fantastic. They problem is I don't see it as a game changer. Everyone has their niche market in cell phones, and it would take quite the phone to make any dent in that. I guess if there is any positive take away, it is that as of today they have a better shot than Windows Phone 7. Problem is that by the time their new phone hits, Windows Phone 8 will be coming out, and have had a whole year to wow and educate consumers. So ya, I think this time next year we are talking about how RIM was sold to Major Player X, and how we all got here.