I always thought it was about materialism. She's trying to buy a stairway to heaven. Or basically buying herself happiness. The danger of the belief that money makes you happy, or that's it truly makes your life better.
Of course I think it's also true that they wrote the song under the influence of many things which perhaps made sense to them at the time, maybe not, and that kinda shows in the scattered ideas of the lyrics.
As for the Satanism bit, I listened to it a few times, and without the word translation there, it's hard to understand much of it. Even with the translation it still doesn't make a bunch of sense, and they are really stretching it trying to attach certain words to the sounds.
Probably proof that it's probably all just a coincidence and that people looking for something bad will be able to read into anything.
Remember this is when people were saying rock music was Satanic. Still a small group of people out there like that, but it's a theory that most people would probably laugh it. Hey, it's not impossible that if Led Zepplin already had a reputation like that, that they threw it in there as a lark, as a joke.
Most rock music, espeically around that time, was about social change and the pitfalls of war and wealth. Maybe anti-establishment, but actually pretty good morals.
Maybe it ws the 'establishment' that decided to start calling it Satanic. To me that would make WAY more sense.
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