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Originally Posted by Matty81
They seem to be in a bit of a vicious circle right now where they are bleeding subscribers because of their content model and keep pushing the cost a bit higher to compensate, losing even more.
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This couldn't be further from the truth. Shaw isn't bleeding customers at all.
June 30 2011, Third Quarter Financial & Operating Results:
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Digital customers increased 87,092 to 1,595,619, and Internet and Digital Phone lines grew by 25,661 to 1,796,973 and 66,123 to 1,044,410, respectively. Basic and DTH were up 2,322 and 1,856 customers, respectively. During the quarter Shaw achieved several significant milestones including a record quarterly gain in Digital Phone and surpassing 1,000,000 Digital Phone lines.
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I get the nerd rage over bundled cable, but I think nearly everyone here grossly overestimates the prevailing sentiment towards Shaw - most people don't care, and I'm willing to bet the average person would be less content paying for the 10 channels they asked for, than having 60 channels to flip through nightly. Don't underestimate the "more is better" mentality - it's exceedingly common, and exceptionally easy to market to.