Quote:
Originally Posted by JiriHrdina
The strangest thing in all this is the launch of a new sports print magazine - in an environment where mags are suffering big time.
Not sure if that's a sound business move.
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Copying ESPN which may not be a bad thing. If you are an ESPN insider like me you get their magazine bi-weekly for free. It actually makes for good bathroom reading. That said I'm not sure if I would read a magazine from SN because I'm not a fan of their sports personalities as a whole. I will say that signing Steven Brunt was a stroke of genius. He's possibly my favorite Canadian Sports Columnist.