I saw them on Dragon's Den 2 years ago I think it was. They wanted to franchise and finally won the Dragons over for funding to do that, and got all five of them in on it as to receive expertise too. Would have thought something would have happened with all that. Said they wanted to become the Tim Hortons of tea. Now that's obviously impossible, but shows that they did want to grow it big.
I know they did bubble tea, but I thought they had a lot of other stuff too. I stopped in once and had a regular cold tea of some sort. Always found bubble tea to be in asian shops, delis, and restaurants. In fact I first ran into it in Australia (as I have never been to asia). But Atomic seemed to be a bit different from that, even if they did offer some bubble teas.
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