Quote:
Originally Posted by valo403
I'm not talking about illegal streams, I'm talking about all of the legal free to air options that are available. The vast majority of the US and Canadian market gets multiple free games every week via national and local broadcasters, why isn't all of this exposure drawing in new fans but going to an every game for free online model will?
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Okay let me use myself as an example.
My parents weren't big hockey fans so I wasn't a fan when I was a kid.
I obviously didn't have much interest in hockey then but after watching couple games on CBC/TSN (I didn't have Sportsnet then) I got interested in the game. Try following any team from CBC or TSN, you'll be lucky to watch your team once every two weeks or so (unless your team is the Leafs).
After I found out about online streaming, which was later down the road, I used it to follow every single Flames game that was available on it and became a bigger fan. Constant availability and exposure can draw new fans. If I was living in the States, I doubt I would've been a fan due to lack of national coverage there.
Same with the soccer example I gave you few posts ago. I wouldn't have gotten into world cup if it wasn't for CBC streaming them online.