All that really matters when a campaign like this is undertaken is
A) Did it raise more money for groups addressing child abuse than would otherwise have been donated
and more importantly
B) Did it reduce child abuse (either directly or through 'A')
Without data to examine either of these questions...who knows whether this is a good idea or not?
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"WHAT HAVE WE EVER DONE TO DESERVE THIS??? WHAT IS WRONG WITH US????" -Oiler Fan
"It was a debacle of monumental proportions." -MacT
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