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Old 08-02-2010, 02:46 PM   #18
Devils'Advocate
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Quote:
Originally Posted by KTrain View Post
Before you start designing a newspaper ad you should probably look into the cost. Any of the larger papers are going to cost a lot of money for a decent size ad. Throw in colour and you're looking at thousands for one ad. Also, you'll want to make sure you fight for good placement. Ads get lost in the herald pretty easily.
First, I'm in Ottawa, but I don't think that makes a difference to your point. You could probably tell my home base by looking at the Own This World map of Canada.

I don't think I mentioned that this was a little local paper.... not a huge paper like the Ottawa Sun or Ottawa Citizen. There are two TOPS chapters in Kanata and I'm thinking to ask the other chapter to share the cost to put something in the Kanata Kourier, which has a subscription base of about 25,000 households. The cost for a black and white 1/8th page is $170 for non-profit organizations. If the other chapter decides to join us, or even with our own budget, we can afford to run a few at that price.
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