One other thing to consider when comparing TVs in a store is that the Plasma TVs will be at a disadvantage as the lighting is too bright for plasmas. If you have a bright room maybe an LCD is better but if you can control the lighting, plasma may be the answer.
I've heard edge lit LEDs have problems with uneven lighting but every model has it's good and bad points, so look for the best TV for your viewing conditions and your wallet.
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