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Old 03-31-2010, 03:54 PM   #87
flip
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Quote:
Originally Posted by Shazam View Post
Beer is commonly used as an example of lifestyle marketing in, um, marketing classes. Suffice it to say that most people can't tell beers apart, even by broad categories (e.g. ales, pilsners, etc.).
I agree to a certain extent.

If I bought a taster pack that had a wheat beer, a lager, an IPA and a stout, I'm fairly confident I could tell which ones are which.

Same if I had a bottle of Dab, Pilsner Urquell and Newcastle. I could fairly easily tell which ones are which.

Now if I did a totally blind taste, with no prior knowledge of what I was about to taste or what types of beer they are, there are certainly some situations where I might mix up some of the beers or mislabel them.

I think it depends on whether or not we are talking about bland beers that are mass marketed or beers that are distinct. I probably could barely tell the difference between Kokanee, Canadian, Blue and Pilsner.
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