Quote:
Originally Posted by octothorp
In 2006, when the Mac vs. PC ads, rolled out, the Mac US market share was 3.5%. They're now at 9.4%. So the growth rate is more like 250% growth. I'd say those are the sort of growth that would make any advertising exec happy, regardless of any further accolades.
|
Exactly.
It's pretty hard to argue against a the value of a marketing campaign that saw a company increase their market share by almost 250% in just over three years.