Quote:
Originally Posted by Devils'Advocate
They want to make money.
More people quit gyms than cut mortgages, drop leases and break cell phone contracts all combined. I bet it's the only industry that makes more money in January than in December.
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In Jan the gym I belong to the membership shoots up until the end of Feb when people stop coming and attendance returns to normal. People join with thier new years resolutions of losing weight but quickly lose interest after a few months.