The best part is that Axe is owned by Unilever, the same company that owns Dove.
That is right, the same Dove company that has the naturally beautiful commercials with all the "normal" (ie slightly chubby) women who are told to be themselves.
So one part of the company encourages men to be bad boys, encourages misogyny, objectifying women etc while the other part tells women that their inner beauty is important.
Effing lame if you ask me.
Last edited by flip; 11-01-2009 at 05:12 PM.
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