I never understood why car companies want so many different brand names anyway. I know that alot of it comes from mergers and takeovers, but why not gently kill off the names and conglomerate into a couple different names? Like Honda-Acura, Toyota-Lexus, Nissan-Infiniti.
GM should just have GMC for their trucks, Chev for their cars and Cadillac for their high end vehicles.
Ford already has too much brand recognition to change up their system of selling vehicles. But then again, they only have Ford, Mercury and Lincoln. Mercury is redundant. They're all just rebadged Fords.
Ditto Chrysler. Why do they sell all their Chrysler cars and minivans with two different names (Dodge)? They could just keep Dodge as their truck line, Chrysler as their car line and Jeep as their niche line.
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