I've seen the debates here on the use of the word "######" and I know we have a good/bad ads threads but I thought this warranted its own thread.
Here's an advertisement from the Special Olympics about the use of the word ######. What are your thoughts? Over the top? Just shock advertising? Impactful?
I think the message is powerful but the ad itself could use a lot of work. The image is a little distracting and almost haunting. Distracts from the overall message.
Credit: Image from
http://www.scaryideas.com