The postal code at Ikea- meh. I'll give it. If you are that paranoid then find out the postal code from 2 streets over and give that to them. They could do more damage to me with my credit card number than my postal code. As somebody who used to run a business where we would track the effectiveness of flyers I can appreciate where they are coming from.
However a couple of years ago I had my car stolen. Some guy with a thick accent called saying he was the adjuster, and needed all sorts of info to get me a rental car started. I told him I didn't want a rental car as I had the use of a friend's vehicle. He kept insisting that I give him info like my Driver's License, date of birth, etc. When I asked him to confirm info that the insurance company would have (like the claim number) he couldn't do it. All he could confirm back to me was info that would have been on the pink card inside my stolen car.
Turns out he was the adjuster, and after a few angry calls he was no longer assigned to my case. But he just didn't get it why I didn't want info when all he could give me was info the car thieves would have.
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