Well I have worked for a large oil company and directly with their involvement in Corporate Responsiblity and know that, there at least, the actions that they were taking were not solely for bottom line benefits but to also improve the communities they operated in. They often went above what was asked for and needed to comply with standards and regulations.
Also just because companies do things to support their bottom line that help the communities shouldn't negate what they did. Sure in many cases things may get done for the wrong reasons but I think it is more important that they get done then to worry about why.
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