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Old 10-05-2008, 09:36 AM   #7
First Lady
First Line Centre
 
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Join Date: Jun 2007
Location: Calgary
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Quote:
Originally Posted by missdpuck View Post
What will the store be selling?
Excellent question.

Also who is your target market?

I have a client whose product failed miserably at Chinook; but they have been very successful at Market. I am sure there are stories of the reverse as well.

You need to figure out who you are trying to reach; contact the malls admin office they will have a ton of info on the "profiles" of their typical customer. Get that and see if it matches your target market.
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