Quote:
Originally Posted by habernac
better than some of the crapola our govt spends money on. Surely some corporate sponsors could step up (Coke, Mcdonald's, etc).
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McDonalds is supporting 28 athletes to varying degrees.
Coke is supporting many American athletes, but nary a Canadian athlete far as I can tell. Which gets back to a question I asked earlier - if I buy a can of Coke, profits from said Coke eventually filter back to the US, where they give the money to American athletes to beat Canadian athletes.
On the other hand, Coke knows that if there was a pee-wee house league hockey game on Sportsnet, we Canadians would watch that instead of the Olympics. They get better bang for their advertising/sponsorship buck supporting American athletes.