Quote:
Originally Posted by Ruttiger
Now, granted, I wasn't a marketing major, but isn't it ultimately supposed to get people to buy the product?
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Far as Kokanee is concerned, this thread (and the guy who says he started a facebook group) is proof that this Live/Die campaign is a homerun.
Not only are we talking about it, the people who aren't talking about it know what we're talking about.
These companies are spending a fortune to get free publicity on the internet. And they got it. I would call this site their "dream demographic".