Stupidest marketing campaign ever. About 3 weeks ago, I went into a liquor store, and they had a chick behind a booth near the front. After I paid for my beer, she asked if I wanted a sample of Kokanee. So I downed the glass of Kokanee, and then she made a big deal about how the whole reason she was there was to get everyone to tell her whether the Ranger should live or die. I just looked at her and said "seriously?". She just kind of laughed and said, 'yeah I know it's pretty lame, I'll just put you down for 'live'.
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