01-29-2008, 02:40 PM
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#441
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Unfrozen Caveman Lawyer
Join Date: Oct 2002
Location: Crowsnest Pass
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Quote:
Originally Posted by Reggie Dunlop
Tim:
Where did Chrysler get the rich Corinthian leather for their Cordobas and is there such a critter as a Corinthian?
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Good question:
http://en.wikipedia.org/wiki/Corinthian_leather
Corinthian Leather is a marketing term that does not actually indicate any particular type of leather. Furthermore, Montalbán confirmed this during an interview with David Letterman, admitting that Corinthian leather means "nothing." [3] In fact, according to one reference, Chrysler's "Corinthian" leather was mass produced in a plant in Newark, New Jersey (not Corinth).
http://archshrk.com/2006/05/ricardo-...nthian-leather
Video ^^^
The director and advertising executives loved the way the actor pronounced “Corinthian”, and it did not bother them at all that there was no such thing as “Corinthian leather”. It exuded luxury, whatever it was, and that is what they wanted.
Last edited by troutman; 01-29-2008 at 02:44 PM.
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