Quote:
Originally Posted by Locke
I hate any commercial that starts with: "Real people! Not Actors!"
I understand that the general viewing public dont have two brain cells to rub together but you have to be out of your goddamned mind to think anyone believes that crap.
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From what it sounds like the Chevy ads have "real" people, but the whole process is choreographed to encourage/shame them into saying only nice things. People tend to want to please when put into these types of situations.
http://www.avclub.com/article/whats-...ocialMarketing